[With the
Games nearing the end of their first week, and 10 more days to go, there has
been no sign of the normal tourist-inflated crush at this time of the year —
much less the no-room-to-move congestion officials warned would come with huge
throngs of Olympic visitors competing for space on London’s notoriously
overcrowded roads and transit systems, and in its shops, theaters, museums,
galleries and restaurants. Three years ago, the Olympics minister at the time,
Tessa Jowell, promised that the Olympics would “provide economic gold at a time
of economic need.”]
By John F. Burns
 |
Dan
Kitwood/Getty Images
|
Experts say tens of thousands of foreign tourists without
tickets to the Olympic Games appear to have decided to skip London, bowing to
official warnings of stifling overcrowding — a forecast that ignored the
lessons of other Olympic host cities that have emptied out during the Games
over the past 20 years. In even larger numbers, these experts say, Britons
themselves, including tens of thousands who normally commute to work in London , have heeded official appeals and stayed home.
With the Games nearing the end of their first week, and 10
more days to go, there has been no sign of the normal tourist-inflated crush at
this time of the year — much less the no-room-to-move congestion officials
warned would come with huge throngs of Olympic visitors competing for space on
London’s notoriously overcrowded roads and transit systems, and in its shops,
theaters, museums, galleries and restaurants. Three years ago, the Olympics
minister at the time, Tessa Jowell, promised that the Olympics would “provide
economic gold at a time of economic need.”
On Thursday, officials were driven to the sort of
backfilling familiar to Britons as the government retreats from its predictions
of a return to prosperity after two years of deep austerity to counterbalance
the heavy deficit spending of the previous Labour government.
With the economy shrinking at an annual rate of nearly 3
percent, Prime Minister David Cameron has pointed to extraneous factors as a
prime cause of the government’s failure to meet its economic targets, including
weeks of appalling weather and working days lost to Queen Elizabeth II’s jubilee in June as
she celebrated her 60 years on the throne.
Jeremy Hunt, the culture and sport minister in the Cameron
cabinet, said Thursday that people who saw the Olympics as an economic body
blow were premature and taking too narrow a view. The government now
acknowledges that there is unlikely to be any short-term boost from the Games.
It has reassured those nervous about its outlay on the Games — put at about $15
billion by government officials and as high as $20 billion by some experts,
with road, railway and other improvements factored in — that the expense will
be recouped in the long term by a $20 billion boost in Britain ’s trade.
“Having the Olympics in London is the best possible gift you could ask for because it has
given London a profile on the global stage,” Mr. Hunt said, to the
surprise of those who might have thought that London was already well established as one of the world’s major
cities.
Mayor Boris Johnson, one of the Games’ biggest boosters,
has made a midcourse correction of his own. He has admitted that the instant
Olympic bounce he once forecast for London ’s economy has evaporated, replaced by a “patchy”
performance across many important sectors. But holding out for a turnaround, he
has said things could improve as people realize that London without the crowds has become an unusually inviting place
to go.
Perhaps the most striking feature of the past week has been
the absence of traffic congestion. Transport for London , which oversees the city’s transit system, warned on
Thursday that 200,000 people were expected to head to Olympic Park on Friday
for the start of the track and field competition, double the number who showed
up on any previous day of the Games so far.
But mostly, the emphasis has been on pulling back from the
forebodings that characterized the prelude to the Games. Many of the so-called
Zil lanes on roads running to Games sites, named for the V.I.P. limousines that
ran in dedicated lanes across Moscow in the Soviet era, have been opened to
everyday traffic.
Trains and subway lines have run smoothly. Recordings of
Mr. Johnson urging people not to “get caught” in the Olympic crush — and to
work from home if they can — have played across eerily quiet concourses at mainline
stations like King’s Cross, Victoria and Waterloo.
Normally crowded sidewalks in areas like Knightsbridge, Oxford Street , Bond
Street ,
Piccadilly and Soho have looked much as they do when the city empties for
summer weekends. Tables at sidewalk cafes have gone begging, and tickets to the
West End ’s normally sold-out hit shows are readily available, often
at 20 percent discounts.
Cabdrivers complain that business is down 30 percent from
normal at this time of year. “Where are the million extra visitors that we were
promised?” asked Steve McNamara, a spokesman for the Licensed Taxi Drivers’
Association. He coupled this with a palpable absence of the national pride Mr.
Cameron has urged on a nation hosting its first Olympics since 1948. “I’m
looking forward to the closing ceremony,” on Aug. 12, Mr. McNamara said.
Hundreds of West End hotels that had advertised rooms at
premium prices, in some cases five times the normal rate, have dropped prices
back to the usual level or even offered heavy discounts. One of the few places
that is doing a roaring trade is the campsite at the Lea Valley Waterworks
Center
Stores in the upscale West End
shopping district have said sales are down by 10 percent and more, and
restaurants used to turning people away are desperate for trade. Ricky
McMenemy, managing director of the Rules restaurant in Covent Garden, popular
with Americans for a menu specializing in traditional British foods, said that
after a “disaster” last Friday, when diners stayed away to watch the opening
ceremony, the restaurant was “seeing a 50 percent downturn” in diners this
week.
Still, Mr. McMenemy shared Mr. Johnson’s optimism that
things would look up as people realized that the warnings of crowding were
overstated. “There are some amber flags up at the moment, but there’s no need
for any red ones to be waved just yet,” he said.
But the stoicism has been rare. Nica Burns, chief executive
of Nimax Theaters, which owns six of the West End ’s
best-known show houses, said the week before the Olympics began had been the
worst week of the year, The Evening Standard reported. “We’re
bleeding,” she was quoted as saying. “I think the Olympics are great, but I
feel like I’ve been the bull’s-eye for the archery competition.”
Sandy Macaskill contributed reporting.
